About Me
For over 20 years I've worked with people who feel like their health has quietly slipped away from them and helped them rebuild it. Not through extreme protocols or unsustainable routines, but through the right strategy, in the right order, built around real life.
I started with a BSc in Sports Science in 2001 and qualified as a personal trainer not long after. But it didn't take long to realise that training and nutrition alone weren't enough to explain why some clients thrived and others didn't. The missing pieces; sleep, stress, gut health, emotional patterns, environment, amongst others, weren't being addressed anywhere.
So I kept learning. Over the following two decades I built a toolkit that spans personal training, functional medicine, behaviour change, biohacking, nutrition, sports therapy and unified integrative medicine. I've worked with a wide range of clients, including everyone from teachers to entrepreneurs, from corporate professions to ultra-high-net-worth individuals.
In 2020, Simon & Schuster commissioned me to write Immune System Hacks — published internationally that year. More recently I launched The Vitality Code, a YouTube channel where I share science-based strategies on energy, vitality and longevity with a growing audience.
Beyond client work, I've led community projects bringing health, exercise and better nutrition into schools, including a video interview series featuring Olympic athletes, world champion fighters, and international players.

FREE ON YOUTUBE
The Vitality Code - Science based health strategies
On my YouTube channel I share practical, evidence-based strategies on energy, vitality and longevity for those over 40, with a growing international audience.
20+ years of study across multiple disciplines
The breadth of training behind the approach; spanning exercise science, functional and integrative medicine, nutrition, behaviour change and emotional wellbeing.
EXERCISE & TRAINING
BSc Sports Science — Staffordshire University
Premier Training International Diploma in Personal Training & Sports Therapy
NASM Personal Trainer Award
Anatomy in Motion Practitioner Level 4
British Weight Lifters Association Sports Instructor Award
Football Association Fitness Trainer Diploma
HEALTH WELLNESS & NUTRITION
Functional Diagnostic Nutrition Adviser
C.H.E.K Holistic Lifestyle Coaching — Level 2
Certified Metabolic Typing Adviser — Level 2
Metabolic Healing: Blood Sugar & Insulin Resistance
Neurogistics Practitioner (Brain Wellness)
Poliquin Performance Biosignatures — Level 1
Dr Nader Butto — Unified Integrative Medicine Practitioner
MIND & BEHAVIOUR
NLP Practitioner Certification
Erikson Hypnosis Certification
Emotional Freedom Technique — Level 2
Body Transformation Academy Behaviour Change Certification
Basic Psych-K Certification
